Organic, fair trade, shade grown, local, sustainable, natural, GMO free…argh! It is getting so hard to shop because a package of coffee or other foodstuff is starting to look like the side of a car at a NASCAR race. What is a person to do in sorting out these dilemmas?
Naturally, an infographic can save the day! Okay, maybe not save the day but at least provide some guidance on some of the buying choices. Ethical Ocean produced a sweet infographic breaking down local versus fair trade:
I do not necessarily think these two concepts are opposed. Where I live—Iowa—it is not possible to buy locally sourced coffee as only one U.S. state—Hawaii—produces coffee. Therefore, fair trade coffee from Latin America is the default choice. Granted, it usually comes with a host of other labels. On the other hand, I can buy locally grown vegetables from the farmers’ market in the summer by the wagon load.
These are the dilemmas that people on the greener life path are faced with on a daily basis. If only it were truly as simple as paper versus plastic.